Thursday, March 19, 2020

PRSA About to Launch an MBA Program in Communications Essays

PRSA About to Launch an MBA Program in Communications Essays PRSA About to Launch an MBA Program in Communications Essay PRSA About to Launch an MBA Program in Communications Essay While MBA programs got large boost for the past few years, PRSA has launched a new MBA program in communications. Graduate students and professionals are focusing on getting MBA degree in order to make an upgrade in their knowledge and careers. There are many accredited MBA programs available through all business schools which offer many fields for specialization. Now the Public Relations Society of America (PRSA) wants a piece of this pie offering a strategic communication MBA program. This comes after a year since PRSA teams reported they are working with few business schools for offering MBA initiative. Back then, it was said that PRSA has made a partnership deal with 5 schools of business for this initiative. These schools will incorporate public relations MBA training in its programs. PRSA has even announced these schools at an awards event in NYC. These schools are: Dartmouth College – Tuck School of Business Northwestern University – Kellogg School of Management Quinnipiac University – School of Business University of Maryland – Robert H. Smith Business School University of Texas – College of Business Administration The main purpose for this project is for the business schools to include reputation and communication management program in its curricula. Alongside these schools, it’s expected some other business schools to offer the program during 2014-2015 academic year. These schools are: Syracuse University – Whitman School of Management Syracuse University – SI Newhouse School of Public Communications University of St. Thomas Opus College of Business Ohio State University – Fisher College of Business This MBA program in communications by PRSA represents a multi-year hard effort to introduce the strategic communication importance in these MBA programs. This initiative will give all MBA candidates better appreciation of the strategic value of businesses’ public relations. It will help them get the proper knowledge and apply it to be better leaders for their organizations on longer term. Many surveys have shown that communication strategy and reputation management are equally important skills for succeeding in your business field. Building this MBA program in communications will become a key element in these programs. It will bring significant contribution to the public relation practices and contribute to other business practices. Greater appreciation and better understanding of the public relations will help all practitioners get more frequent and easier involvement in crucial business decisions. The program itself will give business leaders the proper reputation and preparation they need in order to confront with modern-day business crises and challenges. This PRSA MBA program in communications includes very flexible full-semester which covers several key areas such as: Internal and external corporate communications Investor relations Integrated marketing communications Corporate social responsibility Crisis communications Government relations From the close collaboration with the business schools that will offer this program, PRSA has announced very flexible syllabus that offers the course in three formats. These formats are divided as: full semester, seminar and mini-mester. You can visit the official webpage for this initiative and get more details about it.

Tuesday, March 3, 2020

Meet Hera, the Queen of the Greek Gods

Meet Hera, the Queen of the Greek Gods Hera (Juno) is the queen of the gods. She is usually plotting either to favor the Greeks over the Trojans, as in Homers Iliad, or against one of the females who has caught the roving eye of her philandering husband, Zeus. At other times, Hera is shown plotting mischief against Heracles. Myths re-told by Thomas Bulfinch about Hera (Juno) include: Monsters Nisus and Scylla - Echo and Narcissus - Clytie - Hero and LeanderJuno and Her RivalsHercules- Hebe and Ganymede Family of Origin The Greek goddess Hera is one of the daughters of Cronus and Rhea. She is the sister and wife of the king of the gods, Zeus. Roman Equivalent The Greek goddess Hera was known as the goddess Juno by the Romans. It is Juno who torments Aeneas on his trip from Troy to Italy to found the Roman race. Of course, this is the same goddess who so vehemently opposed the Trojans in the stories about the Trojan War, so she would try to put obstacles in the path of a Trojan prince who escaped the destruction of her hated city. In Rome, Juno was part of the Capitoline triad, along with her husband and Minerva. As part of the triad, she is Juno Capitolina. The Romans also worshiped a Juno Lucina, Juno Moneta, Juno Sospita, and Juno Caprotina, among other epithets. Attributes of Hera Peacock, cow, crow and pomegranate for fertility. She is described as cow-eyed. Powers of Hera Hera is the queen of the gods and the wife of Zeus. She is the goddess of marriage and is one of the childbirth goddesses. She created the Milky Way when she was lactating. Sources on Hera Ancient sources for Hera include: Apollodorus, Cicero, Euripides, Hesiod, Homer, Hyginus, and Nonnius. Children of Hera Hera was the mother of Hephaestus. Sometimes she is credited with giving birth to him without the input of a male as a response to Zeus giving birth to Athena from his head. Hera was not pleased with the clubfoot of her son. Either she or her husband threw Hephaestus from Olympus. He fell to earth where he was tended by Thetis, the mother of Achilles, for which reason he created Achilles great shield. Hera was also the mother, with Zeus, of Ares and Hebe, the cupbearer of the gods who marries Heracles.